Become the most trusted beauty brand in New Orleans
For our 10th anniversary, we're opening the Newtral Groundz Beauty Partner Program for the 2026 season — a custom short-form Reel produced by our studio team, six posts a month across our channels, and direct access to the audience we've spent a decade earning.
Ten years of local attention,
reflected back at you
Not rented from an ad platform. Built here, one post at a time, since 2016.
This is a sponsorship,
not an ad buy
An ad interrupts our audience. A partnership means we introduce you — in our voice, on the channels people already follow for culture, business, and everything happening in this city.
Beauty is the most referral-driven category there is. Nobody picks a new stylist, injector, or product line from a banner ad. They pick the name they've been seeing, from a source they already trust, long before they book.
The goal isn't clicks this week. It's being the first name that comes up when someone here asks a friend who to go to.
The people this reaches
Local, engaged, and already spending in this category every month.
Regulars in the chair
People with standing appointments who are always one bad visit away from trying somewhere new.
Brides & big events
Weddings, galas, festival season, and photo days — the highest-ticket bookings of the year.
Product buyers
Locals who buy skincare, hair, and cosmetics based on what they saw someone they trust recommend.
The whole beauty category
If people come to you to look and feel like themselves, this program is built for you.
The 2026 Beauty Partner Program
Everything is produced and distributed by our team. You approve, we handle the rest.
Named beauty partner
Introduced as a Newtral Groundz beauty partner across the ecosystem for the full season.
Custom short-form Reel
One original Instagram Reel per cycle, scripted, shot, and edited by the Newtral Groundz Studios team.
Six posts every month
A steady published cadence across our channels — consistent presence, not a one-off that's gone by Friday.
You send the rest
Supply your own before-and-afters, product shots, and promos — we handle captioning, scheduling, and publishing.
Editorial-style integration
Posts written to read as trusted coverage, because that's what our audience actually stops for.
Direct audience access
Clear calls to action pointing at your booking link, your studio, and your team.
Six posts a month, one story
Your own creative plus editorial coverage from our team — published on a consistent monthly cadence.
Is this right for your brand?
We'd rather tell you honestly up front than take a partnership that won't perform.
A strong fit
This tends to work well when you
- Are an established local salon, studio, spa, or brand
- Value long-term brand trust over short-term promo volume
- Want to be the name people recommend, not the cheapest chair
- Have the capacity to take on new clients
Probably not a fit
This is likely the wrong program if you
- Compete primarily on discounting and deal-site traffic
- Are a national chain running corporate creative
- Can't support an increase in bookings
- Need last-click attribution on every dollar to justify a spend
Four steps, no pressure
Book the call
Pick a fifteen-minute slot on our calendar — no forms, no waiting on a reply.
Alignment meeting
Fifteen minutes to confirm the fit both ways. If it isn't right, we say so.
Campaign planning
Creative direction, shoot dates, and scheduling built around your calendar.
Campaign goes live
Content runs across every channel, with reporting shared throughout.
Before you reach out
What does the partnership cost?
It's scoped on the intro call, because production load and campaign length vary. We'll walk you through the full range on that call, and there's no obligation attached to hearing it.
Do we own the content you produce?
Yes. You keep the finished Reel and any footage or photography we capture, and can continue running it anywhere after the season ends.
How is this different from advertising with you?
We don't sell ad slots here. A partnership means our team introduces you editorially, in the same voice our audience already follows, rather than placing a spot alongside everyone else's.
How much content do we have to provide?
Only what you already have. We produce one original short-form Reel; the rest of the six monthly posts can come from your existing before-and-afters, product shots, and promos. If you'd rather send nothing, we'll work from what we capture on the shoot day.
How much of our time does this take?
One planning call, one shoot day, and approvals over text or email. Our team handles scripting, production, captioning, scheduling, and distribution.
What if we turn out not to be the right fit?
We'll tell you on the call and part ways. Nothing is owed and nothing has been signed.
Let's have a fifteen-minute conversation
Book a fifteen-minute call with our partnerships team and we'll walk you through availability, scope, and what a 2026 campaign would look like for your brand.
- No cost to talkThe intro call is a fit conversation, not a pitch.
- Straight to the calendarPick your own time — no forms, no phone tag.
- Full media kit on requestAudience data, past campaigns, and production samples.
Pick a time that works
Grab a fifteen-minute slot on our calendar. No prep needed — just bring what you're working on for 2026.
Pick a timeOpens our calendar · Fifteen minutes · No obligation
Your best year starts
with one conversation.
We're planning the 2026 season now. Start with a conversation and see what a campaign would look like for your brand.
Book a 15-minute call