Music

Element Co’s TK bringing motivation through new music.

“A lot of my music is geared towards hustling by any means necessary because the majority of the things in life aren’t by chance, it’s through hard work.”

TK is no stranger to hard work. He learned a lot from his experience working with popular beverage company Element. He opened up about that in some detail: “After the passing of Devin (@channeldev), I was really inspired to give it a chance because that’s what we did outside of Element. His goal was to build a juggernaut with the music on top of Element Beverage Co.” TK hopes to inspire and motivate people to get out of their comfort zone in order to achieve any dream that they have. His life experiences have taught him the value of a positive work ethic.

“A lot of artists contribute to my style. People like Drake, J. Cole, Mac Miller, Lil Wayne, Nipsey Hussle, Curren$y, Erykah Badu, Jill Scott, Anita Baker; the list goes on.”

TK has huge aspirations for himself in the music industry. My main goal is to be considered one of the best to ever do it. If I’m not doing it to be the best there’s no point in doing it. I also hope to be someone that can shine a light back on the New Orleans rap scene because there’s so much talent that goes unnoticed! 

Blair Craige

Recent Posts

Louisiana Now Holds the #1 Spot in Music Industry Incentives with Passage of HB 653

In a landmark victory for Louisiana’s music economy, House Bill 653 has officially passed through…

10 hours ago

What Nashville Got Right About the Music Business—And What New Orleans Still Has to Learn

New Orleans is the birthplace of American music. Jazz, Bounce, Funk, Brass, even early Rock…

1 week ago

New Orleans Designer Sid Vicieux Announces Newtral Groundz 5/04 Day Limited Edition Drop

New Orleans, LA — May 1, 2025 — New Orleans-born designer Sid Vicieux is making…

1 month ago

DreamBowl: Dreamathon Kickoff Brings Star-Studded Networking to New Orleans

New Orleans, LA – February 3, 2025 As Super Bowl LIX brings the spotlight to…

4 months ago

Black History in the Making : Gian Durand and James Carter become the first African American Queen and King of the Krewe of Alla

In 1992, the Honorable Dorthy Mae Taylor valiantly led the enactment of a city council…

5 months ago

Lil Wayne Honored with Key to the City in an Unforgettable Night at the Smoothie King Center

Last night, New Orleans witnessed a historic moment as Lil Wayne, one of the city’s…

7 months ago